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{"id":4177,"date":"2024-04-04T11:14:04","date_gmt":"2024-04-04T16:14:04","guid":{"rendered":"https:\/\/sus001.brethummel.com\/?page_id=4177"},"modified":"2024-04-04T11:14:04","modified_gmt":"2024-04-04T16:14:04","slug":"sporting-goods-2","status":"publish","type":"page","link":"https:\/\/sus001.brethummel.com\/sporting-goods-2\/","title":{"rendered":"Sporting Goods 2.0"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4177","page","type-page","status-publish","hentry"],"acf":{"content_blocks":[{"acf_fc_layout":"block_hero","hero_content":{"image":{"image":3559,"tint":false,"anchor":"middle"},"video":{"poster":null,"mp4":null,"webm":null,"tint":false},"content":{"title":" ","subhead":""},"buttons":null},"hero_slides":null,"custom_class":"","hero_settings":{"style":"casestudy","background":"image","orientation":"left","include_button":false}},{"acf_fc_layout":"block_text","text_content":"

Because the greatest never settled for \"good enough\"<\/span><\/h4>\r\nBefore you tackle marketing and communications tactics\u2014like your website, social media, or customer communications\u2014you need to understand the strategy behind your brand. Your brand strategy differentiates you in the marketplace and helps you stand out among<\/span>\u00a0similar organizations.\u00a0<\/span>","text_content2":"","text_buttons":null,"custom_class":"","text_settings":{"style":"one-col","background":"bkgnd-white|light","align_text":"left","pair_with":["below"],"include_button":false},"text_columns":{"settings":{"wrap":"wrapped","configuration":"equal"},"backgrounds":{"col_one":"bkgnd-white|light","col_two":"bkgnd-white|light"},"alignment":{"col_one":"middle","col_two":"middle"}}},{"acf_fc_layout":"block_text","text_content":"

Why Should I Care?<\/h2>\r\nTraditional marketing practices won't be enough if you want to truly stand out in the sporting goods marketplace. Ads are a dime a dozen... However, a well-thought-out brand builds consumer loyalty and can move your organization away from competing based on price and, more so, competing based on who best solves your customer's problems.","text_content2":"","text_buttons":null,"custom_class":"","text_settings":{"style":"two-col","background":"bkgnd-white|light","align_text":"left","pair_with":[],"include_button":false},"text_columns":{"settings":{"wrap":"wrapped","configuration":"equal"},"backgrounds":{"col_one":"bkgnd-white|light","col_two":"bkgnd-white|light"},"alignment":{"col_one":"middle","col_two":"middle"}}},{"acf_fc_layout":"block_textimage","textimage_image":{"image":2879,"style":"rect","anchor":"middle"},"textimage_lottie":{"background":null,"lottie":null,"style":"full"},"textimage_video":{"video":null,"style":"widescreen"},"textimage_slides":{"style":"rect","slides":null},"textimage_caption":"","textimage_content":"

How We Make It Happen<\/span><\/h2>\r\nOur process involves a robust analysis of your current brand, followed by crafting a brand strategy based on what we know and where we want to go. From there, we work with your team to understand how your brand should be implemented into the marketplace, along with brand optimization through measuring key performance indicators. To better understand what we can do for you, visit our capabilities page<\/a>.","textimage_buttons":null,"custom_class":"","textimage_settings":{"style":"image","background":"bkgnd-primary|dark","orientation":"right","align_text":"left","include_button":false},"textimage_carousel":{"captions":false,"arrows":false},"textimage_captions":{"captions":false},"textimage_columns":{"configuration":"one-third"}},{"acf_fc_layout":"block_text","text_content":"

Why It Works<\/span><\/h2>\r\nAt Sussner, this isn't just what we do; it's what we were made for. When you work with us, you're gaining team members who are ready to go to bat for you and your brand. Our team is small and nimble, taking on a selective number of projects to allow us to go all-in all the time.\r\n\r\nNot sold yet? Take a look at our work<\/a>. You won't be disappointed.","text_content2":"","text_buttons":null,"custom_class":"","text_settings":{"style":"two-col","background":"bkgnd-white|light","align_text":"left","pair_with":[],"include_button":false},"text_columns":{"settings":{"wrap":"wrapped","configuration":"equal"},"backgrounds":{"col_one":"bkgnd-white|light","col_two":"bkgnd-white|light"},"alignment":{"col_one":"middle","col_two":"middle"}}},{"acf_fc_layout":"block_textimage","textimage_image":{"image":3712,"style":"full","anchor":"middle"},"textimage_lottie":{"background":null,"lottie":null,"style":"full"},"textimage_video":{"video":null,"style":"widescreen"},"textimage_slides":{"style":"rect","slides":[{"image":1175,"caption":"","anchor":"middle"},{"image":931,"caption":"","anchor":"middle"},{"image":3713,"caption":"","anchor":"middle"}]},"textimage_caption":"","textimage_content":"

Do More Than Participate. 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